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User Generated Content

By Gretchen Siegchrist, About.com

Definition:

User-generated content, or UGC, refers to online content that is produced by users, as opposed to traditional media producers such as broadcasters and production companies.

The rise in user-generated content reflects the democratization of media production through new technologies that are accessible and affordable. These include digital video, blogging, podcasting, mobile phone photography and wikis.

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